December 6, 2015

Digital Agency in Santa Monica seeks Creative Content Strategist Assistant

Digital Agency in Santa Monica seeks Creative Content Strategist Assistant

Principal is a digital boutique agency, design & product development company in Santa Monica, working with companies, manufacturers and businesses, developing, branding and marketing products and information across various platform and online channels for e-commerce.

They are looking for a team-orientated, creative marketing assistant.

Responsibilities include, but are not limited to:

Collaborate with team to monitor and measure organic and paid digital advertising results.
Assist in the development of landing pages and reporting on performance using web, social, online brand reputation, heat mapping and website optimization analytics tools.
Assist in developing online marketing media strategies and tactics that drive lead flow of prospective customers to our client’s platforms and channels such as YouTube page, Facebook, Twitter, Instagram.
Help ensuring the message is in accordance with brand guidelines and regulatory compliance.
Assist in overseeing day-to-day content development, including online/offline copy, audio and video.

Qualifications:

Minimum 2+ years experience in: digital e-commerce marketing, enterprise-level Google Adwords PPC, Web Analytics (Google Analytics, Adobe Analytics, Core Metrics, Kiss Metrics)
In-depth experience and grasp of advertising and analytics tools (AdWords, Adroll, Facebook Ad Manager, Google Analytics, CDNs, DSP, Hootsuite, Woopra, native advertising, retargeting, Optimizely and etc.)
Hands-on with email marketing: segmentation, triggers, lifecycles + more
Organic social media knowledge and experience (FB, IG, Twitter, Pinterest, Vine, YouTube)
Online, B2C retail experience is a big PLUS
Strong writing skills with the ability to craft intelligent, fresh, and contextual content that adheres to and advances the client’s message
For project management from beginning to end, including assessing scope of work, understanding project goals, developing timelines, and ensuring deadlines are me.

This opportunity will start at approximately 20-30 hours per week with the possibility of developing into a full-time position.

Skills: